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Logos & Brand Identities

Give your small business the professional look it deserves

I specialize in creating professional logos and brand identity systems for small businesses and start ups with big goals. With my experience and expertise, I can help your business stand out in its industry with a unique and memorable brand that accurately reflects your vision and goals.

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Brand Identity Packages

4 WEEK PROCESS
STARTING AT $1250

Your brand is more than an impressive logo. From custom graphics that match your values, to a branding guide that ties it all together, our brand identity packages will equip your small business with everything it needs launch with a professional and cohesive look.

Who's this for?
The Brand Identity Package is perfect for a small business owner looking to hit the ground running with a professional logo and brand identity suite. This package would also be suitable for a growing business that needs a logo refresher and who may not have had any brand identity guidelines previously.

All branding packages are quoted individually based on the clients needs, but fall into three general packages, outlined below:

PACKAGE 1

Starter

Includes

  • Main Logo (Vertical and Horizontal versions)

  • Logo Submark(s) 

  • 'Brand at a Glance' 1 Page PDF Outlining: colour palette, fonts and logo usage.

  • Mockup images showcasing your new logo in use.

    One logo concept will be presented. Includes 2 rounds of revisions on chosen concept. 

PACKAGE 2

Signature

Includes

  • Main Logo (Vertical and Horizontal versions)

  • Logo Submark(s) 

  • Mockup images showcasing your new logo in use.

  • Branding Guide PDF (15+ Pages)

  • Business Card Design

 

Two logo concepts will be presented. Includes 2 rounds of revisions on chosen concept. 

PACKAGE 3

Complete

Includes

  • Main Logo (Vertical and Horizontal versions)

  • Logo Submark(s) 

  • Mockup images showcasing your new logo in use.

  • Branding Guide PDF (15+ Pages)

  • Business Card Design

  • 6 Canva/Adobe Express Templates

  • Brand Pattern

  • 6 Brand Icons

 

Two logo concepts will be presented. Includes 2 rounds of revisions on chosen concept. 

Logo & Branding Portfolio

Ready to work together?

I'm eager to see what kind of design magic we can create! Here's what's next to get started:

Branding and Logo Enquiries

Logo and Branding FAQs

  • So, how does Social Media Management work?
    Each month I will send you a content plan. Once reviewed and approved by you, I design the content and write captions and hashtags. I send the proofs to you for your seal of approval before posting on your behalf. I do everything so it's off your plate completely! You can also decide if you want to add on 'community management' whereby I reply to comments, engage with other accounts and reply or field DMs. Each social media management package is built for the individual client. Prices depend on frequency of posts, add-ons like story sharing and community management, and various other factors. Social Media Management plans are billed monthly. Please reach out for a custom quote.
  • What platforms can you manage?
    Currently I can manage Instagram, Facebook, LinkedIn, Twitter, TikTok and Pinterest.
  • Do you post for me?
    Yes! We post everything for you so you don't need to worry. You will see a proof before each post goes live.
  • Do you respond to comments and DMs?
    Responding to comments and DMs falls under 'Community Management' and is available to add onto any social media management packages. We will have a FAQ document I work from for answering common question and will come up with a system for fielding leads to you.
  • Do I have to design and come up with content ideas?
    Nope! I handle everything! I plan your month, design, and post. There's nothing left for you to do other than monitor DMs and comments. I can also add a 'community management' service which would include replying to comments, engaging with other accounts and answering/fielding DMs.
  • Can you create the social media profiles for me?
    Absolutely, we can get you up and running if you are unsure or simply don’t have the time. During our discovery call, we will discuss which platforms are best suited for you and who will set them up.
  • Can I still post something myself?
    Yes! You can absolutely share anything that you want, especially on stories. We really encourage collaboration. We do ask that you check the schedule before posting to ensure you don't accidentally post too soon before or after a post I had planned.
  • Can you create and manage my ads?
    No, my social media management packages do not include the design and creation of ads. I encourage you to seek out a professional who is experienced with social media advertising so they can help ensure you are getting the best possible results out of your ad spend. Note: I am able to 'boost' a post we've already created and we can discuss this on an as needed basis.
  • What do I need to have ready before we start?
    Please start gathering any images and copy/information you may need to supply before we start your project. This will be required by our agreed upon start date. Any delays in the deliverables could result in a rescheduling fee.
  • What if I am not happy with my logo after going through our revisions?
    If you are still not happy after two rounds of refinement, we will continue the process at my hourly rate. Although it is worth noting that this has yet to happen as I do my due diligence before starting a project to ensure we will be a good fit, and take the time to get to know your brand and target audience.
  • Can you print my stationery for me? I.e Business Cards, etc.
    Yes, I can take over the printing portion of the project. I have vetted relationships with local printers and online retailers to ensure your print job is top notch. Printing is arranged on a project-to-project basis.
  • What's the difference between a logo and branding identity?
    A logo is a recognizable symbol that represents a business. A brand is the idea and image people have about your business. The 'brand identity' often refers to the stylistic elements in which make up a brand like the consistent use of colours, fonts, imagery style, iconography, etc.
  • Do I have to pay a deposit?
    Yes - I take a 40% deposit before starting any project. This deposit books you into my calendar to guarantee your project time.
  • Can I get a refund on my initial deposit?
    I will evaluate every situation on an individual basis, however deposits are non-refundable. When you book with me, I reserve your project's spot in my calendar and scheduling ahead of time allows me to give your project the full dedication it deserves. As a result, I sometimes have to turn away clients for your reserved time slot to ensure the steady flow of work.
  • How are your websites created?
    Websites I create are built on Squarespace or Wix. They're both great solutions for small business owners that need the flexibility to edit and add to their website without hiring out each time. These platforms also give me the ability to create stunning website in a quicker time frame which saves you money. We will discuss the best choice for you during our discovery call.
  • Do you write the copy for my website?
    Before we begin on your project, I send you a questionnaire that helps me write content and copy for your website. I ask that you answer with as much detail as possible to enable me to get the full picture of your business. I welcome any submissions for specific copy requests -- it is a very collaborative effort. We finalize everything through our two rounds of revisions to ensure it's perfect.
  • Do I have to pay a deposit?
    Yes - I take a 40% deposit before starting any project. This deposit books you into my calendar to guarantee your project time.
  • Can I get a refund on my initial deposit?
    I will evaluate every situation on an individual basis, however deposits are non-refundable. When you book with me, I reserve your project's spot in my calendar and scheduling ahead of time allows me to give your project the full dedication it deserves. As a result, I sometimes have to turn away clients for your reserved time slot to ensure the steady flow of work.
  • What do I need to have ready before we start?
    You must have all website imagery, text requests, team biographies, photos, etc ready before your agreed upon start date. You must also have your questionnaire completed.
  • What is a Domain? What is Web Hosting?
    A domain name is your website's name and what everyone will type to access your site, i.e www.vetoria.ca. You can purchase one through Squarespace, Wix or on a third party website like GoDaddy. Web Hosting is where your website lives online. This is included in the Squarespace and Wix plan.

Kind Words

Read more on Google

Vickie is the absolute best! We used her services branding our company and she couldn’t have done a better job. Easy to work with, exceptional skills, a great person and worth every penny. We will be using Vickie for all of our future projects and will recommend her to anyone. If you’re looking to change your look or starting fresh like we did, Vicki is the best in the business!

Noah, Rowland Brothers Moving

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